As several brands drop their partnerships with the NRA, some are holding firm (or simply staying quiet). We look at the backlash and what these rapid responses say about how today's brands weigh their stances. On a lighter note, we look at the career and creativity of John Landgraf, CEO of FX Networks and the mastermind behind many of the best shows in television history.
Once a realm of spreadsheets and swag, the media agency world has had to get truly creative in recent years as the nature of advertising evolved rapidly. This week, we honor today's best in Adweek's Media Agencies of the Year roundup. We also talk about Subway's attempt to re-energize with a new ad and Diesel's insanely smart popup stunt.
Sponsor: This week's episode is brought to you by Facebook, the place to build your brand in a mobile-first world. Learn more at Facebook.com/VideoCreativity.
Timestamps: 02:00: Subway's new ad is here to say, 'How do you do, fellow kids!' | 08:15: The fate of Fearless Girl | 12:00: Ad Worth Watching: Diesel opens a knockoff Diesel store called Deisel | 20:20: Our Media Agencies of the Year (and why they won)
Can the limitations of ads also be opportunities? This week, we look at how some of today's most clever advertisers turn skippable ads, silent autoplay and more into creative new ways of telling a story.
Sponsor: This week's episode is brought to you by Accenture Interactive. See how they're creating greater experiences at AccentureInteractive.com.
Timestamps: 1:30: The Lady Doritos dust-up | 10:00: Tesla's free (or $90M) trip into space | 15:45: Ads Worth Watching - Old Spice gets fragrant | 27:30: Creative ad hacks, from Geico to Captain Obvious.
Like a surprisingly inescapable David Harbour, Adweek's writers and editors are back to weigh in on the best, worst and weirdest ads of this year's Super Bowl. Join us as we talk Tide ads, the Crocodile Dundee reboot that wasn't, Ram's MLK controversy and lots more.
Sponsor: Adweek Ignite is the ultimate event for brand marketing decision makers to find their next solution providers. Don't miss it March 19-21, 2018, in Las Vegas. Learn more at Adweek.com/Ignite