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Yeah, That's Probably an Ad

Join the scrappy, skeptical and generally well-intentioned Adweek team for a weekly discussion of creativity, marketing, media, technology and all the amazing things that are probably just ads for something else.
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Now displaying: 2018
Mar 20, 2018

Why do creative powerhouse relationships go sour? Have we reached Peak Meal Kit? What was actually worth seeing at SXSW? These and more questions—including "How can rapping about Sprite get me a job?"—will be answered in this week's episode of the Adweek podcast.

Timestamps: 01:30: Has the meal-kit market gotten saturated? | 10:00: Harvey Nichols has dumped longtime agency adam&eveDDB. | 22:00: How a copywriter's Sprite rap got him a job at Wieden + Kennedy | 26:30: From sleeping on stage with strangers to hopping in the Batmobile, here's what got our attention at SXSW.

Mar 10, 2018

Before plunging into the chaotic marketing playground of SXSW Interactive, our team reflects on the festival's evolving nature and often-debated value. We also talk about how billboards are having a Hollywood-fueled moment and Apple's absolute stunner of a new ad featuring FKA twigs.

Sponsor: This week's episode is brought to you by Accenture Interactive. Greater experiences start with reimagined consumer experiences. Visit AccentureInteractive.com to learn more.

 

Mar 5, 2018

Like Scott Rogowsky's suit, we've got you covered in style with this week's episode about quiz sensation HQ and the lessons it can teach marketers about appointment entertainment and scarcity. We also talk about ecommerce's new obsession with brick-and-mortar and Nike's 2-minute spin on a disaster movie.

Timestamps: 01:00: Ecommerce brands are getting physical | 08:20: How P&G cut spending $200 million but increased its reach | 14:20: Ad Worth Watching: Nike stops the world from turning | 25:55: What HQ can teach us about marketing and media

Feb 26, 2018

As several brands drop their partnerships with the NRA, some are holding firm (or simply staying quiet). We look at the backlash and what these rapid responses say about how today's brands weigh their stances. On a lighter note, we look at the career and creativity of John Landgraf, CEO of FX Networks and the mastermind behind many of the best shows in television history.

Feb 20, 2018

Once a realm of spreadsheets and swag, the media agency world has had to get truly creative in recent years as the nature of advertising evolved rapidly. This week, we honor today's best in Adweek's Media Agencies of the Year roundup. We also talk about Subway's attempt to re-energize with a new ad and Diesel's insanely smart popup stunt.

Sponsor: This week's episode is brought to you by Facebook, the place to build your brand in a mobile-first world. Learn more at Facebook.com/VideoCreativity.

Timestamps: 02:00: Subway's new ad is here to say, 'How do you do, fellow kids!' | 08:15: The fate of Fearless Girl | 12:00: Ad Worth Watching: Diesel opens a knockoff Diesel store called Deisel | 20:20: Our Media Agencies of the Year (and why they won)

Feb 12, 2018

Can the limitations of ads also be opportunities? This week, we look at how some of today's most clever advertisers turn skippable ads, silent autoplay and more into creative new ways of telling a story.

Sponsor: This week's episode is brought to you by Accenture Interactive. See how they're creating greater experiences at AccentureInteractive.com.

Timestamps: 1:30: The Lady Doritos dust-up | 10:00: Tesla's free (or $90M) trip into space | 15:45: Ads Worth Watching - Old Spice gets fragrant | 27:30: Creative ad hacks, from Geico to Captain Obvious.

Feb 5, 2018

Like a surprisingly inescapable David Harbour, Adweek's writers and editors are back to weigh in on the best, worst and weirdest ads of this year's Super Bowl. Join us as we talk Tide ads, the Crocodile Dundee reboot that wasn't, Ram's MLK controversy and lots more.

Sponsor: Adweek Ignite is the ultimate event for brand marketing decision makers to find their next solution providers. Don't miss it March 19-21, 2018, in Las Vegas. Learn more at Adweek.com/Ignite 

Jan 31, 2018

Few advertising creatives know the game of Super Bowl advertising better than Gerry Graf. The founder and chief creative officer of Barton F. Graf has made more than 10 spots for the Big Game over the years. Ahead of Sunday's Super Bowl LII, Adweek's Tim Nudd sat down with Gerry to hear some of his war stories, tips for making a great spot, and some of his favorite Super Bowl ads ever.

Jan 29, 2018

If you only watch the Super Bowl for the ads, we've got the podcast for you. Our panel of writers and editors prepares you for this year's most notable spots (that we know of).

Sponsor: Adweek Ignite is the ultimate event for brand marketing decision makers to find their next solution providers. Don't miss it March 19-21, 2018, in Las Vegas. Learn more at Adweek.com/Ignite

Timestamps: 02:25: The XFL is coming back, more than 17 years after its bungled debut. | 10:20: Burger King's flame-grilled take on net neutrality | 20:20: Your complete Super Bowl LII ad preview

Jan 22, 2018

Stop digging through historical records for portraits of the immortal Keanu Reeves, because we've got tons of Super Bowl ad updates and our annual storytelling honors, the Arc Awards. We also (finally) weigh in on Bud Light's new viral mantra, "Dilly Dilly."

Sponsor: This week's episode is brought to you by Accenture Interactive. See how they're creating greater experiences at AccentureInteractive.com.

Timestamps: 2:00: All the Super Bowl ad updates you need to know (and several you probably don't). | 23:10: Let's talk "Dilly Dilly." | 32:30: Adweek's 2018 Arc Award winners for best storytelling

Jan 16, 2018

Take a break from peeing on Ikea ads and join us for a discussion of Facebook's big newsfeed changes, this year's Super Bowl and the good, bad and apology-worthy of video influencers like Logan Paul. 

Timestamps: 02:00: Facebook's newest newsfeed shift | 14:05: The state of Super Bowl ads | 18:50: Ikea's ad to pee on | 24:15: Are influencers a good investment for marketers? 

This week's panel:
David Griner, host
Tim Nudd, Creative Editor
Sami Main, Social Editor
Tim Carmody, Senior Tech Reporter

Jan 8, 2018

Adweek's writers and editors are DTFreely discuss what we expect from CES and how we feel about OkCupid's new "DTF" ad campaign. We also talk about the resolution of an anti-gay discrimination case in the agency world and former Adweek editor Michael Wolff's high-profile new book about the Trump campaign.

Timestamps:

1:15: Omnicom settles anti-gay discrimination lawsuit | 11:00: Michael Wolff's marketing masterstroke with Fire and Fury | 18:25: OkCupid gets DTF in new campaign from W+K New York | 24:55: CES predictions and analysis with Adweek's tech team

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