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Yeah, That's Probably an Ad

Join the scrappy, skeptical and generally well-intentioned Adweek team for a weekly discussion of creativity, marketing, media, technology and all the amazing things that are probably just ads for something else.
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Yeah, That's Probably an Ad
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Now displaying: 2018
Apr 29, 2018

From Karate Kid semi-reboot Cobra Kai to the retro-fetish-fest of Ready Player One, nostalgia is one of the most powerful forces in modern marketing and media. This week, we ask why and look at the many ways it's shaping the pop culture landscape. We also talk about this year's big D&AD winners, some fascinating new ratings numbers about Netflix and AT&T's grim but powerful new anti-distracted-driving ads.

Timestamps: 1:40: "It's a Tide Ad" joins Fearless Girl and Palau Pledge in winning top honors at D&AD | 11:00: New ratings numbers for Netflix | 20:15: Ads Worth Watching - AT&T ages fatal crash victims to show the lives they could have lived | 28:30: YouTube Red's Cobra Kai and the power of nostalgia.

Our music is by Home. This week's episode was produced by Aneya Fernando and edited by Lane McGiboney.

Apr 23, 2018

Adweek TV beat writer A.J. Katz joins us to talk about today's top streaming options, plus how the industry might get shaken up in the near future. We also talk about the imminent arrival of Mayochup, just how much ad CEOs get paid and why The Rock's new campaign with Under Armour is this week's Ad Worth Watching.

Sponsor: Adweek Elevate: Creativity on June 14 will be a fascinating, informative and inspiring half-day event in NYC. Learn more at adweek.com/elevate

Timestamps: 5:00: Mayochup is coming! Run for your lives! | 9:20: How much do ad CEOs get paid compared to average employees? | 14:45: Under Armour, Droga5 and The Rock have a new campaign called "Will Finds a Way" | 23:30: The state of streaming TV - what's worth your time and money, and how is it all changing?

Apr 17, 2018

The most powerful man in advertising is out of a job. Sir Martin Sorrell, CEO of the massive ad agency holding company WPP, resigned this weekend amid mounting pressures outside and inside his company. In this bonus episode, we talk to Adweek Editorial Director James Cooper about Sorrell's history, decades of accomplishments and rapid fall. What does it all mean for the future of WPP—and the future of advertising?

Apr 16, 2018

It's no secret that your private data is often...no secret. With so many huge stories of data being breached, sold and manipulated, we take a look this week at the rising trend of companies adding a role of Chief Privacy Officer. We also talk about Facebook's time in the Congressional spotlight, social app Vero's related chances at going mainstream, and the week's best ads.

Sponsor: This week's episode is brought to you by Accenture Interactive. Greater experiences start with reimagined consumer experiences.

Timestamps: 2:50: What 11 school shooting survivors had to tell the 4A's. | 10:00: Will ad/algorithm-free Vero go mainstream? | 17:00: Ads Worth Watching - Mariah Carey stays at a hostel, and we hear the "worst song in the world." | 28:10: Rise of the Chief Privacy Officer

Apr 9, 2018

Strap in, friends, because it's been a newsy week. The most powerful man in advertising is under investigation, and a 2-year lawsuit that captivated the ad industry is finally settled. Plus we talk about the #MeToo movement's affect on advertising and some of the trailblazing women who carved out success in the field's most difficult days. Just to lighten the mood, we look at a new campaign around environmental devastation. Good times, everybody. Good times.

Apr 5, 2018

Social media maven. Tarot card dealer. Soon-to-be published author. Former BuzzFeed animal intern. Sami Main, our new weekly co-host, is a cup that runneth over with quirks and insight. In this bonus episode, we take a break from ad talk to get to know more about Sami, her past and her favorite podcasts that aren't ours.

Apr 2, 2018

From the reboot of Roseanne to freshman hit The Good Doctor, ABC seems like it's finally ready to climb out of fourth place. This week, we invite Adweek TV editor Jason Lynch onto the show to talk about these shows and what trends they might spark. We also talk about a fun new ad for a museum exhibit, a bizarrely (and intentionally) frustrating ad campaign on the NYC Subway and Laura Ingraham's advertiser fallout after she mocked a Parkland shooting survivor.

Mar 25, 2018

180 of advertising's top female leaders have launched an extension of the Time's Up movement aimed at the agency world. This week, we talk about the initiative and also bid a fond farewell to our longtime co-host and creative editor, Tim Nudd. Could you do better in our surprise advertising quiz than Tim does? One way to find out. Before his exit, Tim also takes us behind the scenes of Apple HomePod's amazingly choreographed ad from Spike Jonze and dancer FKA twigs.

Mar 20, 2018

Why do creative powerhouse relationships go sour? Have we reached Peak Meal Kit? What was actually worth seeing at SXSW? These and more questions—including "How can rapping about Sprite get me a job?"—will be answered in this week's episode of the Adweek podcast.

Timestamps: 01:30: Has the meal-kit market gotten saturated? | 10:00: Harvey Nichols has dumped longtime agency adam&eveDDB. | 22:00: How a copywriter's Sprite rap got him a job at Wieden + Kennedy | 26:30: From sleeping on stage with strangers to hopping in the Batmobile, here's what got our attention at SXSW.

Mar 10, 2018

Before plunging into the chaotic marketing playground of SXSW Interactive, our team reflects on the festival's evolving nature and often-debated value. We also talk about how billboards are having a Hollywood-fueled moment and Apple's absolute stunner of a new ad featuring FKA twigs.

Sponsor: This week's episode is brought to you by Accenture Interactive. Greater experiences start with reimagined consumer experiences. Visit AccentureInteractive.com to learn more.

 

Mar 5, 2018

Like Scott Rogowsky's suit, we've got you covered in style with this week's episode about quiz sensation HQ and the lessons it can teach marketers about appointment entertainment and scarcity. We also talk about ecommerce's new obsession with brick-and-mortar and Nike's 2-minute spin on a disaster movie.

Timestamps: 01:00: Ecommerce brands are getting physical | 08:20: How P&G cut spending $200 million but increased its reach | 14:20: Ad Worth Watching: Nike stops the world from turning | 25:55: What HQ can teach us about marketing and media

Feb 26, 2018

As several brands drop their partnerships with the NRA, some are holding firm (or simply staying quiet). We look at the backlash and what these rapid responses say about how today's brands weigh their stances. On a lighter note, we look at the career and creativity of John Landgraf, CEO of FX Networks and the mastermind behind many of the best shows in television history.

Feb 20, 2018

Once a realm of spreadsheets and swag, the media agency world has had to get truly creative in recent years as the nature of advertising evolved rapidly. This week, we honor today's best in Adweek's Media Agencies of the Year roundup. We also talk about Subway's attempt to re-energize with a new ad and Diesel's insanely smart popup stunt.

Sponsor: This week's episode is brought to you by Facebook, the place to build your brand in a mobile-first world. Learn more at Facebook.com/VideoCreativity.

Timestamps: 02:00: Subway's new ad is here to say, 'How do you do, fellow kids!' | 08:15: The fate of Fearless Girl | 12:00: Ad Worth Watching: Diesel opens a knockoff Diesel store called Deisel | 20:20: Our Media Agencies of the Year (and why they won)

Feb 12, 2018

Can the limitations of ads also be opportunities? This week, we look at how some of today's most clever advertisers turn skippable ads, silent autoplay and more into creative new ways of telling a story.

Sponsor: This week's episode is brought to you by Accenture Interactive. See how they're creating greater experiences at AccentureInteractive.com.

Timestamps: 1:30: The Lady Doritos dust-up | 10:00: Tesla's free (or $90M) trip into space | 15:45: Ads Worth Watching - Old Spice gets fragrant | 27:30: Creative ad hacks, from Geico to Captain Obvious.

Feb 5, 2018

Like a surprisingly inescapable David Harbour, Adweek's writers and editors are back to weigh in on the best, worst and weirdest ads of this year's Super Bowl. Join us as we talk Tide ads, the Crocodile Dundee reboot that wasn't, Ram's MLK controversy and lots more.

Sponsor: Adweek Ignite is the ultimate event for brand marketing decision makers to find their next solution providers. Don't miss it March 19-21, 2018, in Las Vegas. Learn more at Adweek.com/Ignite 

Jan 31, 2018

Few advertising creatives know the game of Super Bowl advertising better than Gerry Graf. The founder and chief creative officer of Barton F. Graf has made more than 10 spots for the Big Game over the years. Ahead of Sunday's Super Bowl LII, Adweek's Tim Nudd sat down with Gerry to hear some of his war stories, tips for making a great spot, and some of his favorite Super Bowl ads ever.

Jan 29, 2018

If you only watch the Super Bowl for the ads, we've got the podcast for you. Our panel of writers and editors prepares you for this year's most notable spots (that we know of).

Sponsor: Adweek Ignite is the ultimate event for brand marketing decision makers to find their next solution providers. Don't miss it March 19-21, 2018, in Las Vegas. Learn more at Adweek.com/Ignite

Timestamps: 02:25: The XFL is coming back, more than 17 years after its bungled debut. | 10:20: Burger King's flame-grilled take on net neutrality | 20:20: Your complete Super Bowl LII ad preview

Jan 22, 2018

Stop digging through historical records for portraits of the immortal Keanu Reeves, because we've got tons of Super Bowl ad updates and our annual storytelling honors, the Arc Awards. We also (finally) weigh in on Bud Light's new viral mantra, "Dilly Dilly."

Sponsor: This week's episode is brought to you by Accenture Interactive. See how they're creating greater experiences at AccentureInteractive.com.

Timestamps: 2:00: All the Super Bowl ad updates you need to know (and several you probably don't). | 23:10: Let's talk "Dilly Dilly." | 32:30: Adweek's 2018 Arc Award winners for best storytelling

Jan 16, 2018

Take a break from peeing on Ikea ads and join us for a discussion of Facebook's big newsfeed changes, this year's Super Bowl and the good, bad and apology-worthy of video influencers like Logan Paul. 

Timestamps: 02:00: Facebook's newest newsfeed shift | 14:05: The state of Super Bowl ads | 18:50: Ikea's ad to pee on | 24:15: Are influencers a good investment for marketers? 

This week's panel:
David Griner, host
Tim Nudd, Creative Editor
Sami Main, Social Editor
Tim Carmody, Senior Tech Reporter

Jan 8, 2018

Adweek's writers and editors are DTFreely discuss what we expect from CES and how we feel about OkCupid's new "DTF" ad campaign. We also talk about the resolution of an anti-gay discrimination case in the agency world and former Adweek editor Michael Wolff's high-profile new book about the Trump campaign.

Timestamps:

1:15: Omnicom settles anti-gay discrimination lawsuit | 11:00: Michael Wolff's marketing masterstroke with Fire and Fury | 18:25: OkCupid gets DTF in new campaign from W+K New York | 24:55: CES predictions and analysis with Adweek's tech team

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