We've assembled a veritable Voltron of Adweek news experts to talk about our predictions for the issues that professionals will face in marketing, media, TV and tech over the coming year.
Weighing in on the outlook for 2019 are:
• David Griner, Creative and Innovation Editor
• Ann-Marie Alcántara, tech reporter
• Jason Lynch, TV/media editor
• Diana Pearl, brand marketing reporter
Sponsor: This episode is brought to you by Facebook Blueprint. Learn everything about building a business using Facebook, Instagram and more at fb.me/blueprint/adweek
Four of Adweek's writers and editors come together to share their picks for the Top 5 ads of the 2018. Will any of your favorites make the cut? We also look at the newest stunts in the branded trolling trend, with Burger King's Whopper Detour and Payless' fake luxury shop. Palessi.
Sponsor: This episode is brought to you by Facebook Blueprint. Learn everything about building a business using Facebook, Instagram and more at fb.me/blueprint/adweek
London has been a rapidly resurgent market for TBWA\Worldwide, Adweek's Global Agency of the Year for 2018. So while we were in the city recently, we sat down with British agency veteran Sara Tate, recently named CEO of the storied TBWA\London office. She tells us about her career path, her time at startup agency Lucky Generals (recently acquired by TBWA) and much more.
Which creative agencies dominated and drove the conversation in 2018? As Adweek unveils its Agencies of the Year, our editors explain each pick in the categories of U.S., Global, Breakthrough and International Agencies of the Year.
Sponsor: This episode is brought to you by Facebook Blueprint. Learn everything about building a business using Facebook, Instagram and more at fb.me/blueprint/adweek
J. Walter Thompson, the world's oldest ad agency, is being retired as a name through its just-announced merger with sister agency Wunderman to form Wunderman Thompson. This week we talk about the trend of names from advertising's golden age going out to pasture. We're also talking about Apple's amazing holiday ad, a feminine brand's new anthem of vaginal pride, and who made the cut for this year's Adweek 50.
Sponsor: This episode is brought to you by Facebook Blueprint. Learn everything about building a business using Facebook, Instagram and more at fb.me/blueprint/adweek
Black Friday? Nah. Cyber Monday. Nope. Prime Day? No, the biggest shopping day of the year is Nov. 11. Why? Because that's Singles Day, which has quickly exploded in China into an ecommerce day that blows U.S. holiday shopping out of the water. On this week's episode, Adweek ecommerce expert Lisa Lacy joins us to explain how Singles Day became a $31 billion behemoth.
Our panel of writers and editors also discuss a holiday ad that got banned into viral glory and this week's L.A. issue of Adweek, including our L.A. Brand Stars.
Sponsor: This episode is brought to you by Flipboard, home of The Insight, a new destination for the advertising industry where news, data stories and inspiration live all in one place. Find it all at TheInsight.Flipboard.com/Adweek
Does "Love, Actually" hold up? Do you sleep with the door closed? We tackle these (surprisingly relevant) questions and much more this week as we discuss R/GA's changing of the guard, an airline's emotional short film, a shockingly effective fire-safety PSA and this year's lineup of Adweek's Brand Genius winners.
Sponsor: This episode is brought to you by Flipboard, home of The Insight, a new destination for the advertising industry where news, data stories and inspiration live all in one place. Find it all at TheInsight.Flipboard.com/Adweek
Megyn Kelly was a $69 million investment by NBC, and this week we're talking about the network's buyer's remorse after the morning host defended blackface on national TV. We also talk about our favorite Halloween ads of all time and our roundup of Seattle's Rising Brand Stars.
Questions? Email us at podcast@adweek.com.
This week, we're talking about the up-and-coming brands disrupting decades-old industries. Our panel of Adweek editors and writers also looks at recent debate around DDB's hiring of a freelancer ousted amid controversy, CP+B's decision to drop out of award shows altogether, Nebraska's unexpected new tourism slogan and this week's ads worth watching.
Sponsor: This episode is brought to you by StackAdapt. Hundreds of agencies and marketers build their programmatic and native advertising offerings with StackAdapt. Read their success stories at StackAdapt.com.
This week, we're talking about Adweek's annual Hot List, looking at the shows, apps, obsessions and publishers that define each year. And in the opposite of hot, we look at WPP's ice-cold week of high-profile client losses. And obviously we talk about this week's Ad Worth Watching.
It's time for Adweek's annual list of the Young Influentials in marketing, media and tech, so this week we're going over the names you might know—and the ones you SHOULD know. We also talk about the strangely parallel fates that befell two men who invented modern Claymation, including California Raisins creator Will Vinton, who just passed away.
We also talk about the return of ABC's TGIF block and, of course, this week's ads worth watching.
Sponsor: This episode is brought to you by Flipboard, home of The Insight, a new destination for the advertising industry where news, data stories and inspiration live all in one place. Find it all at TheInsight.Flipboard.com/Adweek
Marijuana marketing is quickly shifting from novelty to big business as the trend of legalization sweeps across America. Adweek staff writer Lindsay Rittenhouse joins us to talk about her cover story on how cannabis marketers are battling stereotypes and carving out new niches.
We also recap the best of Brandweek and talk about the week's best ads, including a polarizing political ad trying to get more millennials to the polls.
Veteran marketing pros may remember Brandweek as Adweek's former sister publication, which was combined with Adweek several years back. Now it's back—as both an event and a print magazine. To talk about both, we've got Adweek Brand Marketing Editor Kristina Monllos and her colleague on the brand marketing beat, Katie Richards. We'll give you a sneak peek at the highlights of this week's Brandweek event, and in addition, we'll talk about some leadership shifts at Wieden + Kennedy and the week's best ad (a Bigfoot-themed political ad you won't want to miss).
Sponsor: This episode is brought to you by StackAdapt, the No. 1 programmatic native advertising platform with the right tools for navigating the complexities of digital media. StackAdapt offers real-time forecasting, hyper-granular reporting and more. Visit StackAdapt.com to learn more.
We recently reached the 100-episode mark, so we're celebrating the milestone by pausing to take questions from listeners. Adweek editors David Griner, Aneya Fernando and Doug Zanger field questions on launching your career, getting into podcasting, multicultural marketing, Nike parody ads and much, much more.
Missed the call for questions? You can still send yours to podcast@adweek.com and we'll try to answer them on an upcoming show.
This week, we look at this year's picks for Adweek's annual Media Plan of the Year winners, celebrating innovative ways of getting the word out. We also talk about KFC's newest marketing oddity, HBO's Insecure-inspired music festival and this week's ads worth watching.
Sponsor: This week's episode is brought to you by Accenture Interactive. Greater experiences start with reimagined consumer experiences. Learn more at AccentureInteractive.com.
Love it or hate it, there's no denying that Nike's Colin Kaepernick ad has dominated the national discussion in a way that's likely unparalleled in modern ad history. This week, we talk about how Wieden + Kennedy's work featuring the polarizing Kaepernick has sparked praise, protest and more than one Donald Trump tweet.
We also look at the week's Ads Worth Watching and discuss Adweek's picks for the Rising Brand Stars of Washington, D.C.
Sponsor: This episode is brought to you by StackAdapt. Hundreds of agencies and marketers build their programmatic and native advertising offerings with StackAdapt. Read their success stories at StackAdapt.com.
This week we're talking about whether post-merger AT&T is growing to the point where it can put a dent in the duopoly of Facebook and Google. We also discuss how to get Domino's to fill your town's potholes, and we go over three of the week's best ads.
Sponsor: This week's episode is brought to you by StackAdapt. Brand safety remains a challenge in programmatic advertising. Marketers choose StackAdapt for their whitelist approach to ad inventory and their promise of delivering relevant ads to real people in a brand-
safe environment. Visit StackAdapt.com to learn more.
This week we're joined by Michael Krivicka, co-founder of viral hit factory Thinkmodo, which recently disbanded after eight years. Michael shares his breakthrough into viral marketing, his biggest hits (like "Telekinetic Coffee Shop Surprise") and what's next now that he's going solo.
Sponsor: This episode is brought to you by Flipboard. In today’s chaotic media landscape, it can feel impossible to reach people while they’re actually paying attention. Flipboard solves that problem. Learn how at FlipboardForBrands.com.
Are creatives and brands playing it too safe in the Trump era? While the nation has become intensely polarized and politically opinionated, marketing creativity has gotten blander than ever. This week, we look at the creative hangover since the election—and why many think it may soon be ending. We also discuss Aretha Franklin's surprisingly robust legacy in advertising, the marketing genius of Ryan Reynolds and this year's winners of Adweek's Project Isaac innovation awards.
Sponsor: This episode is brought to you by Flipboard. In today’s chaotic media landscape, it can feel impossible to reach people while they’re actually paying attention. Flipboard solves that problem. Learn how at FlipboardForBrands.com.
Alex Bogusky, the once and future king of creativity, is returning to CP+B, so of course we have to talk about his legacy, absence and second coming. We also talk about Under Armour's brand chief moving to Nike, the week's best ads and our annual Grad Guide packed with tips for those entering the workforce.
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Is Facebook nearing a tipping point in popularity? Will Snapchat survive the ascendance of Instagram? Will checking Twitter ever not be depressing? This week, to mark Social Editor Sami Main's final episode, we discuss where social media is and where it seems to be headed. We also talk Budweiser sales slumps, faster-than-expected cord cutting and the week's best ads.
From Amazon dog conspiracies to Elon "Milkshake Duck" Musk, we tackle the most contentious issues this week. Adweek's writers and editors debate the highs and lows of Prime Day, branded pop-ups, OkCupid's "DTF" campaign, the week's best ad and who made this year's edition of Adweek's Power List.
This week's episode is brought to you by Accenture Interactive. Greater experiences start with reimagined consumer experiences. Learn more at AccentureInteractive.com.
Papa John is out. Ogilvy's Tham Khai Meng is out. Laundry Service's founders are out. McCann Health's CCO is out. What is going on in the marketing world? We catch you up on each of these high-profile ousters, along with other big news like the Army's crackdown on its own ineffective marketing and Build-a-Bear's disastrously successful promotion. We also discuss the week's best ad: Taco Bell's long-awaited prequel to...Demolition Man?
Sponsor: This episode is brought to you by Flipboard. In today’s chaotic media landscape, it can feel impossible to reach people while they’re actually paying attention. Flipboard solves that problem. Learn how at FlipboardForBrands.com.
IHOb, we hardly knew ye. But alas, the supposed burger-centric rebranding of IHOP was a passing phase, and we're left to answer the only remaining question: Did it work? We also discuss Martin Sorrell's first big investment under his new company, and we look at Adweek's annual list of the Most Powerful Women in Sports.
Sponsor: This episode is brought to you by Flipboard. In today’s chaotic media landscape, it can feel impossible to reach people while they’re actually paying attention. Flipboard solves that problem. Learn how at FlipboardForBrands.com.
It was a sleepier, smaller Cannes Lions, but we still have plenty to talk about. We recap the big winners, trends and takeaways from advertising's most high-profile creative festival.
Sponsor: This week's episode is brought to you by Accenture Interactive. Greater experiences start with reimagined consumer experiences. Learn more at AccentureInteractive.com.