On this year's final episode of Yeah, That's Probably an Ad, co-hosts David Griner and Nicole Ortiz speak with staff writer for agencies and AgencySpy editor Erik Oster about 2020 as a good year for independent agencies, TV editor Jason Lynch on some of the best shows to come and executive editor Stephanie Paterik on new ways to reach consumers as we peek ahead to our next Challenger Brand's roster of speakers (spoiler alert: chief marketers from the NFL).
We look back at the best spots of the year.
Co-hosts David Griner and Ko Im speak with agencies reporter Minda Smiley and video producer Josh Rios debate which Nike ad was better and share their other favorites from 2019.
You've probably seen it by now, the much-maligned Peloton ad. But what was it about that head-scratcher of a spot, what are the lessons learned and what might it mean for the brand? We discuss.
Plus, Adweek's final issue of 2019 looks back at the last 4 decades as the magazine celebrates being 40 years bold. We also look ahead to the 2020s and beyond.
David Griner and Ko Im co-host and are joined by senior editor Robert Klara and Senior Art Director Dianna McDougall.
Go inside the process of selecting Adweek's 2019 Agencies of the Year with agency and creativity senior editor Doug Zanger, agencies reporter Minda Smiley and Adweek photo editor Kacy Burdette. Plus we're talking the latest and teariest holiday ads.
Anti-drug ad campaigns have been around for decades. From the Reagan era Just Say No campaign to the D.A.R.E. program we all remember from middle school. This week saw a new head scratcher of an ad from South Dakota titled 'Meth. We're On It.'
We talk about the meaning of the message with publishing editor Sara Jerde and emerging tech reporter Patrick Kulp. Plus, weighing in on this week's Adweek 50.
This week saw a number of new holiday ads many of them from the U.K. Take a listen to some of the best so far and a look at what's to come.
Plus, our Young Influential cover star Jay Shetty tells us why he's trying to make wisdom go viral and what drives his creativity. "Pressure is not based on judgement. Pressure is based on the desire to grow and to learn," he tells Adweek's Ko Im who is a guest on this week's podcast alongside Gen ZEOs podcast host Nick Gardner.
David Griner and Kimeko McCoy co-host.
This episode of Yeah, That's Probably an Ad was recorded in Palm Springs, Calif. as Brandweek 2019 was winding down last week. Adweek's executive editor Stephanie Paterik, tech and brands editor Josh Sternberg, retail reporter Ann-Marie Alcántara and video producer Nick Gardner recap the best insight and takeaways from brands ranging from Chipotle and Popeyes to Lufthansa, Hilton, JetBlue and many more.
It's a jam-packed podcast this week: Popeyes Chicken Sandwich is back, political ads on Twitter are gone and it's that time of year again: Brand Genius.
With much of the Adweek staff covering our Brandweek event in Palm Springs this week, we take time to talk about our annual marquee honor: the Brand Genius awards, which is taking place during Brandweek. We chat about Brand Save honoree Stand Up to Cancer and our Brand Visionary Chrissy Teigen, about her other role as mayor of Twitter.
David Griner and Kimeko McCoy co-host this week's podcast and are joined by senior writer Diana Pearl and senior editor Robert Klara. Plus, analysis on Twitter's political ad ban from platforms reporter Shoshana Wodinsky.
On this week's episode of Yeah, That's Probably an Ad guest host agencies and creative senior editor Doug Zanger talks with retail reporter Ann-Marie Alcántara, senior art director Dianna McDougall and video producer Josh Rios about what to expect at Brandweek 2019. More than 500 marketers will descend on Palm Springs next week to find inspiration from brand leaders from Target, Disney, Airbnb, EA, Chipotle, Popeye's, Citi, Viacom, and many more.
Plus, a conversation with Chris Gardner, best known for his rags to riches memoir Pursuit of Happyness which became a box office hit staring Will Smith.
On this week's episode we talk about who made the 2019 Adweek Hot List, and why. TV/Media editor Jason Lynch on the timelessness of Friends, publishing editor Sara Jerde on the hottest in publishing which includes The New York Times and Hearst, and community editor Nicole Ortiz reveals the hottest in digital including digital creator of the year Loren Gray.
David Griner hosts this week's episode.
Mentors can make your career. You, as a mentor, can make someone else's career. This week on the podcast we talk about the importance of mentors and a new program that will shape future brand marketing leaders.
And it's almost that time of year, the selection of Adweek's Agency of the Year. Four of the judges are on this week's episode including hosts David Griner and Kimeko McCoy as well as agencies editor Doug Zanger and agencies reporter Minda Smiley.
Plus, Deloitte Digital's Amelia Dunlop with a message on elevating the human experience.
In the 17 years they've been producing daily web comics, married couple Drew Toothpaste and Natalie Dee have learned a lot about producing, sharing and making a living off digital content. We caught up with the artists behind Toothpaste for Dinner, Natalie Dee and Married to the Sea to learn about how they got started, how the digital world has changed around them and how they've managed to evolve on their own terms.
Sponsor: Comcast Spotlight helps brands put their message in front of the right audience on any device. Get started today at ComcastSpotlight.com/AdweekMedia
It's Hispanic Heritage Month but you might not know that if you're keeping an eye on brand marketing campaigns.
This week's guests say that's not necessarily a bad thing as more brands are supporting the community 365 days a year, not just for a set-aside few weeks. Adweek's community editor Nicole Ortiz hosts this special edition of Yeah, That's Probably An Ad, with guests:
This week we dive into Adweek's cover story, the 100 Fastest Growing Agencies. What sets these small and medium-sized agencies from their big counterparts?
Plus, Spotify targets the forgotten generation -- Gen X -- in an outdoor campaign aimed at children of the 80s and 90s.
David Griner hosts with guests Adweek Agencies editor Doug Zanger and Agencies reporter Minda Smiley.
Marketing chicken has take a whole new turn. KFC is launching a dating game where contestants can date a sexy version of Colonel Sanders. We talk about why the brand has gone there.
We also delve into presidential candidates as brands and what that means to their campaigns. Plus, what Adweek has coming for this week's Covering Climate Now project.
David Griner hosts and is joined by media reporter Sara Jerde and chief of staff Jameson Fleming.
We review last week's big agency news including longtime TBWA creative Duncan Milner suing for wrongful termination, plus the talent battle brewing in Miami. Agencies editor Doug Zanger breaks it all down.
And Adweek's resident historian and senior editor for brands Robert Klara helps us celebrate Adweek's 40th anniversary.
David Griner and Kimeko McCoy co-host.
People love that chicken from Popeyes so much the chain ran out of its new sandwich. So what's a marketer to do? Popeyes got creative.
Plus, the lengths some brands will go to to court influencers. And introducing Adweek's new travel and hospitality beat.
This week's episode is brought to you by Deloitte Digital.
People love that chicken from Popeyes so much it's selling out. At least the new chicken sandwich is, thanks to a fast food Twitter fight. We give it a taste test and give you the backstory of the the marketing. Plus Disney+ makes some marketing moves as Netflix prepares for battle.
This week's episode is brought to you by IBM and the new Institute for Brand Marketing hosted here on Adweek.com starting in September.
As Viacom and CBS announce plans to (re)merge, Adweek TV guru Jason Lynch is back on the podcast just in time to tell us what this and other big TV announcements in recent weeks mean for the future of streaming. We also look at the winners in this year's Adweek Project Isaac Awards, honoring inventive marketing.
On this week's edition we talk about the closing of independent advertising Barton F. Graf, what it means for creative shops and the industry at large. Plus a mid-year brand check. From legacies like AB InBev to startups like Away, which brands are standing out.
This week’s panel is:
Kimeko McCoy, Adweek social editor
Ann-Marie Alcántara, Adweek retail reporter
David Griner, Adweek creative and innovation editor
On the Adweek podcast we talk about the crisis at the border for two of the biggest agencies: Ogilvy and Edelman. Their work for government agencies is conflicting with their employees' beliefs and each is taking a different path. Plus, Nitro Cold Brew Buzz, a taste test of the summer's hottest cold drink.
On this week: David Griner, Kimeko McCoy, Kelsey Sutton and Patrick Coffee.
On this week's episode we talk with reporters Josh Sternberg, Sara Jerde and Marty Swant who moderated panels at and covered Adweek's NexTech '19. From Facebook's wild week to NBCU's big upfront gains. Social Editor Kimeko McCoy hosts with an announcement from Adweek partner IBM and the upcoming Institute for Brand Marketing.
It's tech week at Adwee so we'll talk about the NexTech event happening in New York City this week featuring our cover star Sir Martin Sorrell. Also, a recap of Amazon's week, from Prime Day to the EU investigation. Plus, Cats! The Trailer.
This week's panel is:
• David Griner, Adweek Creative & Innovation editor and podcast co-host
• Kimeko McCoy, Adweek social editor and podcast co-host
• Lisa Lacy, Adweek retail reporter
• Ronan Shields, Adweek ad tech reporter
As we celebrate the success of the U.S. women's soccer team in winning their fourth World Cup, it's a perfect time to talk through Adweek's newest issue about the Most Powerful Women in Sports—which includes cover star Alex Morgan.
This week's panel is:
• Kimeko McCoy, Adweek social editor and podcast co-host
• T.L. Stanley, author of Adweek's cover story on Alex Morgan
• Minda Smiley, Adweek agencies reporter
• Doug Zanger, Adweek senior editor
With Pride month in the rear-view mirror we take a look back at what brands and marketers did this year.